Marketing Manager, Specialty Markets
🏢 Boston Imaging · 📍 Boston, MA · 💼 remote · ⏰ Full-Time
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Position Summary & Responsibilities
Marketing Manager, Specialty Markets
Location: Considering all locations in United States with access to major airports
WHO WE ARE:
Boston Imaging is the US headquarters for sales, marketing, service and distribution of all Samsung digital radiography and ultrasound systems. Our advanced medical technologies are used worldwide in leading healthcare institutions, helping providers enhance patient care, improve patient satisfaction, and increase workflow efficiency. Samsung is committed to being a leader in the field of healthcare imaging.
Samsung is a growing presence in the radiology field and is committed to delivering fast, easy and accurate imaging solutions to healthcare providers. The full range of Samsung imaging solutions includes Ultrasound, Digital Radiography, and mobile Computed Tomography (mCT). Samsung aims to become a global leader in the medical imaging space and is investing heavily in developing innovative, advanced imaging technologies that will improve the quality of people's lives.
Samsung keeps a constant eye on the always-evolving, ever-changing imaging industry. By continually enhancing current product lines and seeking to develop new technologies, Samsung is at the forefront of the imaging frontier.
ROLE DESCRIPTION:
Responsible for the development and implementation of marketing programs for the Specialty Markets to support meeting identified revenue and market share objectives. Responsible for product launch planning and development of value propositions for the assigned portfolio and target markets. Responsible for driving effective commercial strategies to increase the sales and unit performance for the Specialty Markets which would include Point of Care, Veterinary, Urology, and other target markets and subsegments.
🎯 Candidate Preparation Guide
For Boston Imaging Applicants
Key Role Competencies & Evaluation Highlights
Key Role Focus:
Evaluating rigorous adherence to medical device regulatory compliance, precision engineering, and clinical workflow optimization.
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