Influencer Marketing Manager

🏢 Bubbleskincare · 📍 New York, New York · 💼 hybrid 💰 $80,000 - $105,000 / yr

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Position Summary & Responsibilities

Influencer Marketing Manager

Reports to: Director of Consumer Engagement & Advocacy
Location: New York, NY (SoHo)
Hybrid: 4 days/week in office (Monday - Thursday, Friday Remote)
Compensation: $80,000 - $105,000

About Bubble

Bubble is on a mission to democratize clinical skincare. We create dermatologist-developed, clinically effective skincare that's accessible, affordable, and made for the next generation. Available in more than 18,000 retail doors globally, Bubble has built one of the fastest-growing and most engaged communities in beauty through authentic storytelling, creator partnerships, and a deep connection with our audience.

About the Role

Bubble is looking for an Influencer Marketing Manager to lead our global influencer program. Reporting to the Director of Consumer Engagement & Advocacy, you'll be the connector between the day-to-day and the long-term vision, driving influencer marketing across organic and paid partnerships helping grow brand awareness, and advocacy.

The ideal candidate is an equal parts relationship builder, project manager, and strategist, with a deep understanding of creator culture, beauty, and the evolving social landscape.

Key Responsibilities

Strategy & Program Growth

Support the development and execution of Bubble's global influencer marketing strategy in partnership with Marketing, Social, PR, and Creative teams.
Leverage storytelling, creator insights, and platform trends to align influencer initiatives with broader brand objectives.
Conduct competitive, cultural,

🎯 Candidate Preparation Guide For Bubbleskincare Applicants

Key Role Competencies & Evaluation Highlights

Key Role Focus:

Measures native understanding of Gen Z digital culture, community-led growth, and the delicate balance of accessible pricing with premium clinical efficacy.

📋 Preparation Priorities (Key Areas to Clarify):

1. Treating skincare marketing as generic performance marketing without understanding formulation trust and safety.
2. Dismissing Gen Z consumer behavior as a fad rather than a fundamental shift in brand loyalty.
3. Lack of familiarity with mass retail supply chain constraints.

✨ Recommended Role Alignment Hook:

I scale disruptive consumer brands by turning community obsession into sticky, omnichannel retail momentum.

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