Senior Designer, Marketing & GTM

🏢 Enigmaio · 📍 New York, NY or Los Angeles, CA 💰 $175,000 - $210,000 / yr
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Position Summary & Responsibilities

The Opportunity

We're hiring a Senior Designer to be the creative partner behind Enigma's go-to-market efforts. Our identity is mid-refresh, so this isn't a role that only applies to our existing design system, you'll help systematize its evolution. You'll work directly with our marketing lead (a generalist across channels and strategy) to turn GTM ideas into campaigns, web pages, sales collateral, and social content.

What You’ll Do

  • Shape GTM creative, don't just execute it. Partner on campaign concepts and go-to-market ideas, bringing your own point of view rather than filling in a pre-set brief.
  • Systematize the brand system. Contribute to Enigma's brand organization including but not limited to maintaining asset libraries, deck templates, and brand guideline documents.
  • Build and update the website. Design and ship pages directly in our custom CMS (deployed on Vercel), from layout to content to launch, alongside marketing and engineering.
  • Create sales and marketing collateral. One-pagers, case studies, pitch decks, and flexible slide systems the team can reuse for sales, marketing, and leadership.
  • Own social and campaign content. Design LinkedIn carousels and campaign graphics, and cut short-form video (“cut-ups”) from longer source material.
  • Design HubSpot campaign assets. Email templates and campaign landing pages that support lifecycle and demand-gen marketing.
  • Prep imagery. Retouch and prepare hero and content images for web, social, and marketing channels.
  • Use AI as part of the workflow. Use Claude, ChatGPT, Gemini etc. for ideation, copy support, team collaboration, and speeding up production, we want someone comfortable working this way, not resistant to it.
  • Maintain consistency. Typography, color, imagery, and tone stay on-brand across every deliverable.

What Makes This Role Exciting?

  • Real ownership: you're helping build the brand system, not just maintaining one that's already locked.
  • A true creative partnership: you'll work directly with a marketing generalist founder who needs a creative mind to round out GTM strategy, not just a pair of hands.
  • Variety and speed: brand, web, video, decks, email, and social, your work ships into real campaigns fast, with visible results that contribute to overal
🎯 Candidate Preparation Guide For Enigmaio Applicants

Key Role Competencies & Evaluation Highlights

Key Role Focus:

Assessing advanced data pipeline architecture, handling messy unstructured/structured data at scale, and turning complex data engineering into user-friendly insights.

📋 Preparation Priorities (Key Areas to Clarify):
  • 1. Designing brittle data pipelines that break silently upon minor schema changes or upstream data corruption.
  • 2. Over-engineering simple data sync problems with unnecessary, heavyweight distributed compute frameworks.
  • 3. Failing to account for data governance, lineage, and compliance requirements in modern data stacks.
✨ Recommended Role Alignment Hook:

I build resilient, automated data ingestion engines that turn messy, fragmented enterprise silos into clean, actionable analytical assets.

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