Growth Platform, Marketing Engineer

🏢 Faire · 📍 New York City, NY; San Francisco, CA 💰 $176,000 - $242,000 / yr
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Position Summary & Responsibilities

About Faire

Faire is a technology wholesale platform built on the belief that the future is local. Independent retailers around the globe collectively represent a multi-hundred-billion-dollar wholesale market that has historically been fragmented and offline. At Faire, we're using the power of tech, data, and machine learning to connect this thriving community of entrepreneurs across the globe. Picture your favorite boutique in town — we help them discover the best products from around the world to sell in their stores. With the right tools and insights, we believe that we can level the playing field so businesses can grow and local communities can thrive.

We’re looking for smart, resourceful and passionate people to join us as we power the shop local movement. If you believe in community, come join ours.

Role Overview

Faire’s marketing org runs largely on systems marketing does not currently build. Audiences and attributes, campaign automation, landing pages, attribution, translation, paid feeds, monitoring and alerting: today most of it gets assembled request by request, or waits on a partner engineering pod carrying its own roadmap. The Marketing Engineer builds those systems inside marketing, on Faire’s production stack, and enables marketers to then run solo.

This is an engineering role sitting inside marketing. You will write production code across Faire’s codebase, own services end to end, take part in on-call, and put agents into marketing workflows with the evals and monitoring that make them trustworthy at scale. You will be measured on whether the marketing org gained a capability it did not have before.

The surface you own can span various disciplines: Paid media tooling and feed automation, the landing page framework, lifecycle and campaign systems, the marketing data layer, internal platform tooling, and the consumption layer for Faire’s recommendation and propensity models inside marketing surfaces are all in scope. You will help define how we work with our broader EPDD partner teams.

 

What you'll build first

Before you join, these problems will probably have moved, you should be comfortable with that. Below are two current problems we’re looking at solving short term:

Marketing-led landing pages. Our current marketing led landing pages workflow is slower

🎯 Candidate Preparation Guide For Faire Applicants

Key Role Competencies & Evaluation Highlights

Key Role Focus:

Measures analytical horsepower, marketplace dynamics intuition, and extreme ownership in a hyper-growth retail tech environment.

📋 Preparation Priorities (Key Areas to Clarify):
  • 1. Focusing purely on enterprise features while ignoring the nuanced needs of independent retailers
  • 2. Relying on gut feel instead of rigorous metrics during case studies
  • 3. Low tolerance for fast-paced operational pivots
✨ Recommended Role Alignment Hook:

I scale two-sided marketplaces by obsessing over unit economics and removing friction so independent retailers can compete effortlessly.

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