VP of Sales, EMEA

🏢 Incident · 📍 London · 💼 hybrid · ⏰ FullTime
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Position Summary & Responsibilities

A little about us

incident.io is the AI software reliability platform trusted by engineering teams at Netflix, Etsy, and 2,000+ companies who can't afford downtime.

The stakes are real, the talent is insane, and somehow it's a genuinely lovely place to work. We all pull our weight, go the extra mile, and put in the bit of magic most companies don't have time for, all while having fun and never taking ourselves too seriously.

We've raised $100+ million from Index Ventures, Insight Partners, and Point Nine, and we're growing fast. There's never been a better time to join.

The role in one line

This is the seat where EMEA goes from early traction to a real engine: you own the number, you build the team, and you stay close enough to the deals to feel every one of them.

What that looks like day to day

Our GTM team is growing quickly. In London we already have pods across Enterprise Sales, Commercial Sales, Customer Success, BDR and Solutions Engineering, with a mix of internally promoted and externally hired first-line and segment leaders in place.

You own the EMEA revenue number, including new business and the bulk of net retention across Commercial, Mid-Market and Enterprise. You lead the EMEA sales org directly, setting the bar on hiring, performance, coaching and territory design. You partner with in-region CS, SE, BDR and expansion account management to make the full regional motion work.

This is not a role you can do from behind a forecast. You'll be in the deals, running exec-level conversations with CTOs, CIOs and CISOs, inspecting and coaching pipeline personally, and carrying the deals that need you. You'll also drive operational excellence across pipeline reviews, forecast calls, QBRs, recruiting, enablement, fiscal planning and territory design.

Our leaders are close to the product, close to customers, and close to cross-functional peers. You'll work closely with our founders, COO, CMO, VP Finance, RevOps and Product, and build trust with Engineering, Marketing, Finance and company leadership. What you hear in region should influence the roadmap, and you'll contribute to c

🎯 Candidate Preparation Guide For Incident Applicants

Key Role Competencies & Evaluation Highlights

Key Role Focus:

Evaluating your ability to triage high-severity system failures under extreme ambiguity with clear communication and root-cause analytical depth.

📋 Preparation Priorities (Key Areas to Clarify):
  • 1. Blaming teammates or external vendors during a post-mortem scenario
  • 2. Jumping straight to coding solutions without understanding system impact or constraints
  • 3. Lack of structured prioritization frameworks when handling simultaneous P1 issues
✨ Recommended Role Alignment Hook:

I specialize in building fault-tolerant feedback loops that shrink MTTR by turning chaotic outages into bulletproof preventative systems.

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