Associate Director, Programmatic
Position Summary & Responsibilities
WE HAVE CREATED A WORLD WHERE ART AND SCIENCE ARE BEST FRIENDS
Known is what happens when a data science firm and a creative agency stop arguing and start collaborating. We were built from scratch with PhD data scientists and award-winning creatives working on the same briefs, from day one. That structure earned us an Ad Age #3 A-List ranking, back-to-back Data & Insights Agency of the Year wins, plus Emmys, Cannes Lions, Clios, and Effies across clients in finance, tech, entertainment, consumer goods, and real estate. We're distributed across the U.S. and unapologetically ambitious.
If you're tired of choosing between doing smart work and doing creative work, you'll fit right in here.
BUT ENOUGH ABOUT US, LET'S TALK ABOUT YOU
About the role:
Known’s Media Science team uses advanced analytics, machine learning, statistics, and algorithms to plan and optimize advertising dollars. We translate our clients’ business goals into meaningful metrics, then buy media across all channels to drive those outcomes. You’ll work alongside data analysts, data scientists, media buyers, and software engineers.
As Associate Director, Programmatic, you’ll set the approach to programmatic across multiple clients, lead the team that carries it out, and stay close enough to the work to guide it in the platforms. You’ll be accountable for results, for the quality of the team’s work, and for the growth of the people on it.
WHAT YOU’LL DO
- Drive performance for your clients’ campaigns by meeting their targets and telling clear, insightful stories about the results.
- Design and author the team’s overall strategy and approach to programmatic across multiple clients.
- Translate each client’s business objectives into programmatic plans, and coordinate them with social, search, and addressable TV.
- Manage KPIs, deadlines, and day-to-day spend for the campaigns you oversee, working with channel specialists on strategy, insights, and optimizations.
- Manage and develop your direct reports and take responsibility for the whole team’s growth, including training and mentoring.
- Set best practice for setup, optimization, and reporting, share knowledge across teams, and maintain quality control procedures for campaign implementation.
- Be the point of escalation for problems, resolving them in
Key Role Competencies & Evaluation Highlights
Assessing the integration of data science and creative storytelling to drive measurable marketing outcomes.
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