Manager, Media Strategy

🏢 Known · 📍 New York, NY 💰 $90,000 - $105,000 / yr

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Position Summary & Responsibilities

WE HAVE CREATED A WORLD WHERE ART AND SCIENCE ARE BEST FRIENDS

Known is what happens when a data science firm and a creative agency stop arguing and start collaborating. We were built from scratch with PhD data scientists and award-winning creatives working on the same briefs, from day one. That structure earned us an Ad Age #3 A-List ranking, back-to-back Data & Insights Agency of the Year wins, plus Emmys, Cannes Lions, Clios, and Effies across clients in finance, tech, entertainment, consumer goods, and real estate. We're distributed across the U.S. and unapologetically ambitious.

If you're tired of choosing between doing smart work and doing creative work, you'll fit right in here.

BUT ENOUGH ABOUT US, LET'S TALK ABOUT YOU

About the role:

Known’s Media Science team uses advanced analytics, machine learning, statistics, and algorithms to plan and optimize advertising dollars. We partner with our clients to translate their business goals into meaningful metrics, and buy media across all channels to drive those target outcomes.

We are looking for a Manager, Media Strategy to join the team and work alongside data analysts, buyer scientists and channel activation teams.

WHAT YOU’LL DO

Media Strategy

Support the development of cross-channel strategy & planning for media accounts both externally and internally
Develop a deep understanding of clients’ business goals, marketing objectives and competitive constraints for the purpose of creating agency media planning outputs
Participate in writing client briefs & translating them into insights-led media strategy
Collaborate with data science and channel leads who are responsible for driving campaign performance goals through the application of scientific methods and technology
Remain fully embedded in all aspects of the campaign including the planning process, through campaign execution and measurement
Ability to create media landscape updates and develop media consumption insights that lead into media plan implications

Client Relations

Support assigned aspects of client relationships

Account Management

Foster collaboration between teams; work with partner agencies (where applicable) to integrate messaging & creat

🎯 Candidate Preparation Guide For Known Applicants

Key Role Competencies & Evaluation Highlights

Key Role Focus:

Assessing the integration of data science and creative storytelling to drive measurable marketing outcomes.

📋 Preparation Priorities (Key Areas to Clarify):

1. Operating in a silo of either pure data or pure creative without bridging the two
2. Inability to explain complex analytical models in simple, client-ready language
3. Resistance to rapid testing and iterative experimentation

✨ Recommended Role Alignment Hook:

I engineer high-impact creative strategies backed by rigorous data science to guarantee marketing ROI.

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