Director, Pharma Media

🏢 Mergeworld · 📍 Denver, CO 💰 $111,800 - $134,150 / yr

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Position Summary & Responsibilities

At MERGE, we are Built Different. We are a marketing and technology agency purpose-built for the intersection of health and wellness—where human impact matters most. By weaving storytelling through technology, we move beyond traditional engagement to Whole Human Marketing. This approach recognizes that humans are multidimensional and complex, and uses AI to ensure every brand interaction feels natural, contextual, and relevant.

This commitment to human-first innovation is what brings us together and propels us forward. We are united by our North Star: to unite people and brands to empower healthier, happier lives.

Emerge to the Top of Your Career

At MERGE, we strive to create a superior work experience where talented and ambitious people grow. An experience that encourages people to think higher and feel deeper. An experience where people engage their minds and hearts to do the best work of their careers.

As our Director, Pharma Media, you will…

Help lead media strategy and delivery across one of our fastest-growing areas of pharmaceutical work. In this hands-on leadership role, you’ll own day-to-day media strategy for assigned accounts, build connected HCP and DTC audience plans, and serve as a trusted partner to both clients and internal practice leads. You’ll bring the agility to adapt quickly in a changing industry, the sharp ability to connect media execution to real client goals, and the humility to collaborate seamlessly across cross-functional teams.

What You’ll Do

Lead Strategy & Accounts: Own day-to-day media strategy development and client relationships for pharmaceutical accounts, focusing heavily on HCP audiences and integrated HCP/DTC programs.
Build Audience & Channel Plans: Translate client business objectives into clear audience strategies, channel recommendations, activation priorities, and optimization plans across HCP and DTC segments.
Partner Cross-Functionally: Collaborate closely with MERGE’s Applied Intelligence, Discoverability, Programmatic, and Social teams to deliver seamless, fully integrated media solutions and bring data insights directly into planning.
Guide Campaign Performance: Monitor active program performance, guide teams in translating data into actionable

🎯 Candidate Preparation Guide For Mergeworld Applicants

Key Role Competencies & Evaluation Highlights

Key Role Focus:

Evaluating technical versatility, high-velocity execution in early-stage environments, and comfort with ambiguity in Web3 or emerging tech landscapes.

📋 Preparation Priorities (Key Areas to Clarify):

1. Requiring heavy top-down management and rigid processes to function
2. Treating community engagement as an afterthought rather than a core product pillar
3. Inflexibility when pivoting strategies in response to market shifts

✨ Recommended Role Alignment Hook:

I thrive in zero-to-one environments where speed, technical adaptability, and community-first product design dictate success.

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