Manager, Affiliate

🏢 Newengeninc · 📍 Seattle, WA & New York City 💰 $80,000 - $80,000 / yr
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Position Summary & Responsibilities

WHY NEW ENGEN? 

At New Engen, we help brands grow—not just bigger, but smarter. We’re a digital marketing agency built to drive meaningful impact across the entire customer journey, blending media, creative, analytics, influencer, and retail strategies into performance-driven campaigns.

Some clients partner with us through long-term agency relationships. Others tap into specialized solutions—like Donut Studios, our in-house creative studio for platform-native and short-form content, or Acorn Creator Suite, our influencer marketing solution built for retail impact. While each solution brings its own focus and flavor, they’re all part of how we deliver for our clients, together, as one team.

We’re a collaborative group of strategists, creatives, analysts, and makers who are all in on helping brands—and each other—thrive. We work hard, stay humble, and build with purpose.

WHAT YOU'LL DO 

Lead Affiliate Programs and Client Partnerships
Own the day-to-day management of affiliate and partner marketing programs, serving as a primary point of contact for clients. Guide clients and partners through planning, execution, and optimization while building trusted relationships through clear communication and thoughtful, performance-focused recommendations.

Develop Affiliate Growth Strategies
Create strategic roadmaps that align affiliate initiatives with client goals and broader business objectives. Identify opportunities to expand programs through new partnerships, placements, and promotional strategies that increase reach and drive measurable growth.

Recruit and Scale Partner Relationships
Source, recruit, and onboard new affiliates and strategic partners to strengthen program performance. Evaluate partner fit, test new opportunities, and cultivate high-value relationships that contribute to long-term program success.

Drive Performance and Optimization
Monitor program pacing and performance across partners, placements, and offers. Analyze results to uncover optimization opportunities and recommend adjustments that improve efficiency, scale high-performing relationships, and maximize return.

Lead Reporting and Performance Insights
Own monthly reporting and performance reviews, translating program data into clear insights and actionable next steps. Help clients understand what is driving resul

🎯 Candidate Preparation Guide For Newengeninc Applicants

Key Role Competencies & Evaluation Highlights

Key Role Focus:

Evaluating performance marketing mastery, data-driven attribution literacy, and aggressive ROI optimization across digital channels.

📋 Preparation Priorities (Key Areas to Clarify):
  • 1. Relying on vanity metrics like impressions or clicks rather than bottom-line revenue
  • 2. Inability to explain attribution modeling or handle complex multi-channel data sets
  • 3. Lack of agility in pivoting underperforming campaigns based on real-time data
✨ Recommended Role Alignment Hook:

I engineer high-velocity digital marketing engines that turn paid acquisition spend into predictable, profitable customer growth.

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