Manager, Paid Search

🏢 Newengeninc · 📍 United States 💰 $90,000 - $90,000 / yr
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Position Summary & Responsibilities

WHY DONUT STUDIOS? 

At New Engen, we help brands grow, not just bigger, but smarter. We’re a digital marketing agency that drives meaningful impact across the entire customer journey by integrating media, creative, analytics, influencer, and retail strategies into performance-driven campaigns.
Donut Studios is our in-house creative studio, purpose-built to craft high-performing, platform-native, and digital content for the world’s most ambitious brands. As a key part of New Engen’s suite of specialized solutions, alongside offerings like the Acorn Creator Suite -  Donut Studios helps unlock breakthrough creative that drives results, fast.

We’re a collaborative group of strategists, content creators, copywriters, editors, designers, account strategists, and more who are all in on helping brands, and each other,  thrive. We work hard, stay humble, and build with purpose.

WHAT YOU'LL DO 

Drive Client Growth

Own and manage a portfolio of high-growth startup/DTC accounts, serving as a key day-to-day client partner. Lead Paid Search strategy and execution while partnering across channels to deliver integrated performance. Ramp quickly to take ownership of accounts independently, managing priorities and driving measurable client impact. Build strong client relationships through clear communication, proactive recommendations, and a strong understanding of each client’s business goals. Analyze performance and translate data into actionable insights, optimizations, and testing opportunities.

Bring Channel Expertise

Bring strong hands-on expertise in Google Ads, including Search, Shopping, and Performance Max, with experience in Microsoft Ads a plus. Translate client goals into thoughtful Paid Search strategies, testing plans, and performance recommendations. Monitor campaign performance, identify opportunities, and proactively optimize toward client goals. Stay current on platform updates, automation, bidding strategies, measurement, and emerging Paid Search best practices. Collaborate closely with analytics, media, and creative partners to improve campaign performance, landing page experience, and overall efficiency.

Support the Team

Partner with senior team members and cross-functional stakeholders to maintain portfolio health and client satisfaction. Share Paid Search knowledge, best practices, and feedback with jun

🎯 Candidate Preparation Guide For Newengeninc Applicants

Key Role Competencies & Evaluation Highlights

Key Role Focus:

Evaluating performance marketing mastery, data-driven attribution literacy, and aggressive ROI optimization across digital channels.

📋 Preparation Priorities (Key Areas to Clarify):
  • 1. Relying on vanity metrics like impressions or clicks rather than bottom-line revenue
  • 2. Inability to explain attribution modeling or handle complex multi-channel data sets
  • 3. Lack of agility in pivoting underperforming campaigns based on real-time data
✨ Recommended Role Alignment Hook:

I engineer high-velocity digital marketing engines that turn paid acquisition spend into predictable, profitable customer growth.

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