Marketing Intern (SHEGLAM Hair)

🏢 Shein · 📍 Los Angeles
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Position Summary & Responsibilities

About SHEGLAM

Founded in 2019, SHEGLAM has quickly become one of the fastest growing beauty brands. Boasting a vibrant community of over 16 million followers across multiple social media platforms, SHEGLAM is globally recognized as one of the most popular brands among Gen Z. At SHEGLAM, we’re here to help you explore and express the style that feels most like you—confident, comfortable, and entirely your own. Now, with SHEGLAM Hair, we’re stepping up our game in hairstyling and haircare, so you can dive even deeper into your journey of self-discovery with a little extra hair flair. Since the launch of the SHEGLAM Hair line, we’ve achieved double-digit monthly sales growth and expanded our reach to 150 countries. Our products are loved by top influencers and media outlets worldwide. At SHEGLAM, we are committed to recognizing and nurturing talent and potential. Learn more about us at: https://www.sheglam.com/. 

Position Summary 

We’re seeking a full-time (40 hours per week) Marketing Intern (SHEGLAM Hair) (official title: Intern) for our Los Angeles-based corporate office. This role will support the day-to-day management and growth of SHEGLAM Hair’s TikTok and Instagram accounts through content production, publishing, trend research, and data-driven optimization. The duration of this internship will be approximately 4-5 months from the start date. 

Job Responsibilities

  • Assist with influencer training and campaign communication, including sharing product information, key selling points, and campaign guidelines with creators.
  • Support live-streaming initiatives by assisting with product communication and coordination with live-streaming agencies to help ensure smooth execution. 
  • Cross-functional communication with influencers, agencies, and internal teams, as well as other marketing initiatives as needed.
  • Create and edit social-first content for TikTok and Instagram, including TikTok posts, Stories, Reels, and other short-form content.
🎯 Candidate Preparation Guide For Shein Applicants

Key Role Competencies & Evaluation Highlights

Key Role Focus:

Evaluating extreme work ethic, data-obsessed agility, and the ability to thrive in a hyper-fast, global supply chain and marketing machine.

📋 Preparation Priorities (Key Areas to Clarify):
  • 1. Complaining about long hours, fast-paced environments, or shifting priorities
  • 2. Relying on slow, traditional design-to-market cycles
  • 3. Lack of familiarity with performance marketing or viral e-commerce dynamics
✨ Recommended Role Alignment Hook:

I am relentlessly data-driven and thrive in fast environments where speed-to-market dictates winning.

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