Digital Marketing Lead

🏢 Siete Foods · 📍 Austin (HQ) · 💼 onsite · ⏰ Full-time
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Position Summary & Responsibilities

We’re looking for an experienced, passionate Digital Marketing Lead to take the reins in leading consumers through the Siete story. Although your work comes to life in ones and zeroes, you’re a storyteller at heart. Technology and data are your pen, and digital platforms are your paper, as you build seamless experiences across web, ecommerce, email, and SMS. 
 
Your insatiable hunger for discovery and insight (and Siete’s delicious, heritage-inspired foods) drive you to ensure that the warmth of the Siete familia comes alive in the digital world. And you won’t be alone! We believe that Juntos es Mejor (“Together is Better”), and you’ll be joining a marketing team of equally dedicated, passionate brand storytellers ready to help you write the next chapter in the Siete story. If you’re ready to jump in, we’d love to hear from you!  
 
🎯 Candidate Preparation Guide For Siete Foods Applicants

Key Role Competencies & Evaluation Highlights

Key Role Focus:

Assessing alignment with family-centric brand values, agility in CPG market scaling, and relentless focus on product integrity.

📋 Preparation Priorities (Key Areas to Clarify):
  • 1. Corporate coldness or treating the brand as just another portfolio product.
  • 2. Disconnect from rapid retail CPG distribution dynamics and supply chain realities.
  • 3. Ego-driven leadership style that clashes with a collaborative, mission-driven culture.
✨ Recommended Role Alignment Hook:

I scale high-integrity CPG brands by pairing rigorous supply-chain execution with authentic, community-first storytelling.

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