Principal Measurement Scientist

🏢 Tracksuit Limited · 📍 Sydney · 💼 hybrid · ⏰ Full-time 💰 $178,000 - $220,000 / yr
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Position Summary & Responsibilities

At Tracksuit, we’re building the world’s most loved brand‑tracking platform - simple on the surface, scientifically serious underneath. As we scale globally, the stakes get higher: more brands, more markets, more scrutiny, more ambition. To meet that moment, we’re expanding our Research Governance function and looking for a Principal Measurement Scientist to become the intellectual engine of our measurement system.

This is not a typical “research role”. It’s a Principal Investigator position in the truest academic sense; defining the scientific agenda, designing the programme, and producing the evidence base that underpins how Tracksuit measures brand health. It’s also hands-on. You’ll be in the data yourself: designing the experiments, running the analysis, and standing behind the numbers.

If you’re an academically trained measurement scientist who loves hard questions, rigorous validation, and the psychology of how humans respond to surveys at scale, this is your playground.

Why this role exists

Tracksuit’s methodology has grown fast and served us well - but now we’re operating in more markets, under greater partner scrutiny, and with increasingly ambitious product goals. To keep pace, our measurement foundations must be academically defensible, not just commercially convenient.

Your mission: Reviewing and rationalising the rigour of our current tracking, then build the forward looking, multi‑year measurement science programme that answers the hardest questions about how brand tracking should work. You’ll define the investigations, design the tests, run the analysis, partner with Survey Ops and Data Science, interpret the findings, and build the scientific backbone that Marketing Science, Product, and Governance rely on.

You’re not handed a roadmap. You write it.

🎯 Candidate Preparation Guide For Tracksuit Limited Applicants

Key Role Competencies & Evaluation Highlights

Key Role Focus:

Evaluates commercial hustle, modern brand tracking insight, product-led growth mechanics, and high-energy SaaS execution.

📋 Preparation Priorities (Key Areas to Clarify):
  • 1. Relying on bloated legacy enterprise sales playbooks instead of agile, scalable value delivery
  • 2. Failing to understand the nuances of modern consumer brand building and metrics that matter
  • 3. Showing discomfort with ambiguity and rapid organizational pivoting
✨ Recommended Role Alignment Hook:

I know how to scale high-growth SaaS products that turn complex enterprise data into refreshingly simple consumer brand insights.

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