Creator Lead

🏢 Tubescience52 · 📍 Los Angeles, California, United States · 💼 hybrid
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Position Summary & Responsibilities

Role:  Creator Lead

Location:  Los Angeles Arts District, hybrid 2-3 days in office

Type:  Full-Time

Compensation:  $90-110K base + Performance-Based Bonus


The Role

We’re looking for a Creator Lead to own the strategy and drive the execution of creator-led content (UGC, self-tapes, creator edits) within a portfolio of brands.

This is a creative strategy role that analyzes performance data and turns those insights into creator-led execution: prototyping new creative approaches by filming yourself, writing briefs that scale, identifying and coaching creators to deliver, and managing the pipeline that turns one strategic idea into dozens of pieces of content.

You’re not just strategizing, you’re embedded in the creative process: making content, giving notes, and raising the bar for what creator-led work looks like at TubeScience.


What You’ll Do

🧠 Own the creator strategy for your brands - developing winning angles and messaging frameworks by analyzing proprietary performance data along with conducting consumer, product, and competitor research

✍️Translate your strategic insights into repeatable creator briefs with clear, actionable direction that creators can run with: connecting performance metrics and brand goals to what actually gets shot

🎯  Own the execution pipeline for all UGC, self-tapes, and creator edits within your portfolio of 5-10 DTC brands, spanning categories like beauty, wellness, food & beverage, pet, apps, and more

🎬 Prototype new creative approaches on camera — shooting proofs of concept yourself to validate ideas before scaling them through the network

📊  Use performance data to guide what you and your team shoot next, iterating quickly on what’s working and killing what isn’t

⚡ Drive execution with speed and autonomy, rapidly turning around concepts, testing at volume, and iterating based on real-time performance


Who You Are

🎭  You bring 3+ years of experience creating content for social media and directing or coaching other creators

💡  You have real performance marketing experience and understand it deeply — you know what a hook rate is, why thumbstop matters, and how to connect creative decisions to data

💎  You’re strong on camera

🎯 Candidate Preparation Guide For Tubescience52 Applicants

Key Role Competencies & Evaluation Highlights

Key Role Focus:

Assessing high-volume performance creative production velocity, rapid iteration testing frameworks, and relentless ROI focus.

📋 Preparation Priorities (Key Areas to Clarify):
  • 1. Perfectionist creative mindset that prioritizes high production value over rapid testing volume
  • 2. Inability to tie creative concepts directly to CPA and ROAS performance metrics
  • 3. Slow response times or sluggish workflow execution
✨ Recommended Role Alignment Hook:

I treat performance creative as an industrial-scale manufacturing pipeline, constantly testing hooks and iterations to print ROAS.

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