Field Marketing Manager, North America

The Field Marketing Manager, North America is a results-driven marketer responsible for developing and executing strategic marketing plans with a portfolio of key partners. This individual contributor role combines partner relationship management, integrated marketing strategy, and hands-on execution to drive partner engagement, demand generation, pipeline growth, and measurable business impact.

This is an onsite/field position in: Miami, FL, Seattle, WA, or Canada. 

Working closely with Channel Sales, regional marketing, Product Marketing, and Global Demand Generation, this role translates business priorities and corporate campaigns into tailored, partner-specific plans. The ideal candidate is a collaborative, data-driven marketer who can build trusted relationships, identify growth opportunities, and manage multiple strategic partner plans from strategy through measurement.

Key Responsibilities

Strategic Partner Marketing Plans

· Own the development, execution, and optimization of annual and quarterly marketing plans for assigned strategic partners across North America.

· Partner with Channel Account Managers and partner stakeholders to align joint marketing priorities with revenue goals, growth opportunities, customer segments, and go-to-market strategies.

· Build tailored, integrated marketing plans that may include digital campaigns, content, webinars, enablement, account-based tactics, customer advocacy, and selective events.

· Develop strong relationships with partner marketing contacts and serve as their primary marketing point of contact.

Integrated Campaign Development and Execution

· Translate global campaigns, messaging, and content into relevant co-marketing initiatives for strategic partners and their target audiences.

· Coordinate campaign development and execution across paid, owned, earned, and partner-led channels.

· Collaborate with internal teams and external agencies to deliver campaign assets, content, communications, and partner enablement materials on time and on brand.

· Support partner recruitment, cross-sell, upsell, and customer acquisition objectives through targeted marketing strategies.

Sales and Partner Alignment

· Work closely with Channel Sales to understand partner business needs, identify marketing opportunities, and maintain alignment on priorities and expected outcomes.

· Provide partners and in

• 1. Treating security as a static perimeter defense rather than a continuous, adaptive lifecycle.
• 2. Failing to understand the unique dynamics of channel sales and partner ecosystems.
• 3. Outdated knowledge of endpoint detection, zero-trust architectures, or cloud security.

I deliver enterprise-grade, simplified security solutions that empower channel partners to protect organizations against an increasingly sophisticated threat landscape.