Campaign Manager (m/f/d)

🏒 Yepoda · πŸ“ Berlin · ⏰ FullTime
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Position Summary & Responsibilities

About Yepoda

Clean K-Beauty Innovation. No compromises.

Yepoda is a clean K-Beauty brand that actually proves it works. We make Korean skincare without any of the compromises. Everything is clinically tested, 100% vegan, and formulated above EU standards. So you get the innovation and the results that K-Beauty is known for, plus a real commitment to sustainability. And we make it genuinely fun and easy to use β€” skincare you actually look forward to.

Founded in 2020 by Sander Joonyoung van Bladel and Veronika Strotmann, Yepoda is a certified B Corpβ„’ and 1% for the Planet member, based in the heart of Berlin. Our products are available through our own online shop and, since March 2025, at Sephora Europe β€” online and in over 650 stores. With a team of 140+ brilliant individuals from around the world, we are actively shaping Yepoda's story every day.

As Campaign Manager, you are an excellent project and process lead with a commercial marketing background. You are not the creative: the concepts, copy and ads are made by our Brand, Content and channel teams. Your job is to make sure our activities get launched in the best possible way, with thorough tracking.

You'll join the commercial planning team, working closely with our concept, brand and marketing teams and make sure our activities are executed smoothly. Every year you will run 15-20+ campaigns across up to 8 markets, from launches and our seasonal sales to our biggest moments.

Your tasks

  • Run the campaigns from start to finish. Bring the right people in the room together from the product kickoff onwards, so we get the best concepts.

  • Write the campaign briefs, with objectives, targets and all the details needed to approve before kick-off.

  • Chase for the deliverables. Manage our marketing channel stakeholders (Creative, storytelling, assets, product copy, influencer briefs, landing pages, CRM flows, retail materials, market adaptation) and keep everyone on the same brief and dates.

  • Adapt per market, working with the country leads on what changes locally, ensuring we

🎯 Candidate Preparation Guide For Yepoda Applicants

Key Role Competencies & Evaluation Highlights

Key Role Focus:

Evaluating direct-to-consumer (DTC) digital marketing genius, brand building, and operational excellence in European beauty markets.

πŸ“‹ Preparation Priorities (Key Areas to Clarify):
  • 1. Over-reliance on stagnant paid acquisition playbooks without understanding modern social commerce.
  • 2. Disconnect from European beauty consumer trends and cultural nuances.
  • 3. Lack of cross-functional collaboration between supply chain, marketing, and product teams.
✨ Recommended Role Alignment Hook:

I scale digital-first beauty brands by combining data-driven customer acquisition with culturally resonant community storytelling.

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