Senior Product Owner - Data & Analytics (m/f/d)

🏢 Yepoda · 📍 Berlin · ⏰ FullTime
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Position Summary & Responsibilities

About Yepoda

Our mission is to bring Clean K-Beauty Innovations, from Korea straight to Europe, UK, and the US – without ever compromising on our values, quality, and sustainability. Our clean, mindfully produced skincare products are made with love in Korea, vegan, cruelty-free, and packed with the best natural and active ingredients.

Founded in 2020 by Sander Joonyoung van Bladel and Veronika Strotmann, Yepoda is a fast-growing beauty start-up based in the heart of Berlin. Our products are available across Europe and, since March 2025, at Sephora Europe – online and in over 250 stores. As a certified B Corp™, we are committed to building a business with purpose. With a team of over 120 brilliant individuals from around the world, we are actively shaping Yepoda’s story every day.

 

We are looking for a Senior Data & Analytics Product Owner to join our growing Data team at Yepoda. In this role, you will partner closely with our Head of Data & Technology to shape how we build and ship data and analytics products across the business — driving alignment with stakeholders, prototyping ideas hands-on, and making sure our data capabilities translate into real commercial outcomes.

 

Your Tasks

  • Own the company-wide analytics function, i.e., the KPI framework, reporting cadence, BI tooling/glossary, and our decision-support and reporting standards.

  • Own the product delivery roadmap for data initiatives for Yepoda's central Data analytics team.

  • Translate commercial questions (CAC/LTV, channel mix, contribution margin, cohort behaviour, inventory turnover, etc.) from Marketing, Operations, Finance and other functions into scoped, prioritized data products and repeatable analyses.

  • Write product requirements, user stories, and acceptance criteria that data engineering and analytics teams can execute against without ambiguity. Be the person who closes the gap between "the business wants something" and "the team knows what to bu

🎯 Candidate Preparation Guide For Yepoda Applicants

Key Role Competencies & Evaluation Highlights

Key Role Focus:

Evaluating direct-to-consumer (DTC) digital marketing genius, brand building, and operational excellence in European beauty markets.

📋 Preparation Priorities (Key Areas to Clarify):
  • 1. Over-reliance on stagnant paid acquisition playbooks without understanding modern social commerce.
  • 2. Disconnect from European beauty consumer trends and cultural nuances.
  • 3. Lack of cross-functional collaboration between supply chain, marketing, and product teams.
✨ Recommended Role Alignment Hook:

I scale digital-first beauty brands by combining data-driven customer acquisition with culturally resonant community storytelling.

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